Static ad formats

Feature callout grid, 1:1, built from one reference photo of an unbranded safety razor and three lines of copy

A polished static direct to consumer ad for paid social, photoreal product photography composited with clean modern graphic design, agency grade finish, laid out exactly as THE FORMAT describes and filling the whole frame edge to edge. THE FORMAT: a feature callout grid, the product large and centred on a soft warm sand coloured background with three short callout labels placed around it, each joined to the part it names by a thin straight leader line. THE PRODUCT: a brushed stainless steel double edge safety razor with a knurled cylindrical handle and a polished chrome head, about 10 cm long, unbranded, lying at a slight diagonal. THE COPY: the labels Knurled grip, Solid steel head and One blade, five cents. Every word on the ad comes from THE COPY and is spelled exactly as written there, set in one clean bold sans serif family, perfectly legible at feed size; the product itself carries no lettering or logo. No other captions, badges, prices, stars, logos or watermarks anywhere in the picture. Razor sharp focus, one soft key light from the upper left with consistent shadows, true scale.

Us vs them, 4:5 feed ad: the steel razor beside a plain unnamed generic alternative, check marks against crosses

A polished static direct to consumer ad for paid social, photoreal product photography composited with clean modern graphic design, agency grade finish, laid out exactly as THE FORMAT describes and filling the whole frame edge to edge. THE FORMAT: us versus them, a split layout with the product standing on the brighter left half under one short headline at the very top spanning the full width, and a plain unnamed generic alternative on the muted right half; beneath both, three comparison rows, each row one short phrase on the left with a bold green check mark and the same row's opposing short phrase on the right with a grey cross. THE PRODUCT: a brushed stainless steel double edge safety razor with a knurled cylindrical handle and a polished chrome head, about 10 cm long, unbranded. THE ALTERNATIVE: a plain unbranded pale grey plastic disposable cartridge razor. THE COPY: the headline Steel, not plastic. The three left phrases are Blades cost five cents, Lasts ten years and Fully recyclable. The three right phrases are Cartridges cost four dollars, Landfill in a month and Mixed plastic. Every word on the ad comes from THE COPY and is spelled exactly as written there, each phrase used once and never repeated, set in one clean bold sans serif family with the headline the largest, perfectly legible at feed size; neither product carries any lettering or logo. No other captions, badges, prices, stars or watermarks anywhere in the picture. Razor sharp focus, one soft key light from the upper left with consistent shadows, true scale.