From one product photo to a video ad and a poster set

Before you start

• One product photo on a plain background, sharp, the whole product in frame. Ours is square; any shape works as a reference.
• One line that describes the product the way a buyer would: material, colours, the details that must not change. It goes into every prompt.
• One headline of two to six words for the posters, and nothing else printed. The fewer words, the fewer chances to misspell.
• The sizes you need. We made 9:16 for Stories, 4:5 for a feed and 16:9 for a banner.

Restyle the photo into the ad's look

Open the image console, press Add reference image and add the photo. Describe the product exactly as it is in the photo, then the place, the light and the lens. Say what must stay: shape, colour, laces, straps. This still becomes the first frame of the ad, so make it 16:9 (or 9:16 for a vertical ad).

Premium sports advert still, 16:9. The same pair of crimson red leather boxing gloves with gold laces and gold wrist straps from the reference photo, keeping their exact shape, colour, laces and straps, now hanging by their tied laces from the top rope of a boxing ring in a dark empty arena. Thick haze, a hard red gel from the left and a cold blue gel from the right, a white rim light tracing the leather, dust drifting in the beams, deep black background, strong contrast, 50mm lens, shallow depth of field, photoreal. No text, no letters, no logos, no badges, no watermark.

The photo

The styled still

First run

Same prompt, run again

Animate the still into the ad

Open the video console, choose Animate an image, press Add start frame and pick the styled still from your Library with Pick an asset (or upload it). Choose Kling v3 (Kling 3.0 in the menu) with the Choose model button, set 6 seconds, and write the prompt as motion: what sways, what drifts, where the camera goes, what the sound is. The price sits on the Generate button. This is the same path the drink ad guide runs shot by shot.

Premium sports advert, one continuous shot. The two crimson boxing gloves hang from the top rope and sway very slowly, the gold laces catching the light; dust drifts through the red and blue beams, the haze rolls gently, the camera pushes in slightly toward the gloves and stops while the gloves stay fully in frame. Nobody enters the frame. The gloves keep exactly the same shape, colour, laces and gold straps. Photoreal, strong contrast. No text, no letters, no logos, no badges, no watermark. Sound: a low arena rumble, a distant crowd murmur and one soft ring bell, no music, no voice.

Make the poster set at three sizes

Back in the image console, keep the photo as the reference and run the styled-still prompt three times with the headline added and the aspect ratio changed each time. Put the headline where the size wants it: top on 9:16, bottom on 4:5, left on 16:9. Say the headline is the only text in the picture.

Premium sports poster, 9:16. The crimson red leather boxing gloves with gold laces and gold wrist straps from the reference photo, kept exactly as they are (shape, colour, laces, straps), hanging by their tied laces from the top rope of a boxing ring in a dark empty arena, thick haze, a hard red gel from the left, a cold blue gel from the right, a white rim light on the leather, dust in the beams. A bold headline in clean white condensed sans-serif capitals across the top quarter of the poster, in two lines: TWELVE ROUNDS. / ONE PAIR. The headline is the only text in the picture: no other words, no logo, no brand mark, no watermark.

What goes wrong

Which tool for which job

Where you still regenerate

• Small details drift. Our laces stayed laced and the straps stayed gold, but count stitches and buckles on yours before you post.
• The camera can overdo it. Ask for a push-in that stops and say the product stays fully in frame; keep a second take in the budget.
• Text is a gamble the model usually wins, not always. Three of three posters were right here; the preset with real text is the safe path.
• One size per render. A 9:16 ad is a second animation, not a crop.

What it costs

This set is two stills, one clip and three posters at the standard picture size. Prices are on the Generate button; a failed render is refunded.

Checklist before you post

• The product matches the photo: shape, colour, every part you would be asked about.
• The headline is spelled right on every size, checked at full size.
• Nothing else is printed in the picture.
• The ad keeps the product in frame for its whole length.
• Each size was made at that size, not cropped from another.

Try it yourself

Download the gloves photo, open the image console, add it with Add reference image, paste the styled-still prompt and generate at 16:9. Then animate the result in the video console with the ad prompt. We ran the still recipe on the live console and show both runs above; the ad clip came from the same request sent through the API.